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Choura Events

Finding a lifeline

Creative, Production, Post

Choura Events Reimagines its Purpose

Choura Events is the nation’s top event production company, championing experiences amongst Coachella, SXSW, US Open, and beyond. Amidst the pandemic, they reimagined their purpose and turned to NativeFour to tell their story.

With decades of experience building the nation’s most popular events, Ryan Choura nearly saw his events company collapse overnight. In devastating uncertainty and against all odds, Choura Events harnessed their “don’t be boring” motto and rose to the challenge.

brand film

Driven by a captivating interview with CEO Ryan Choura, “Finding a Lifeline” reveals how Choura Events pivoted to support the country during industry-wide shutdown. The emotional film took the industry by storm and established Ryan Choura as a public figure amongst the global events industry.

“NativeFour went so above and beyond to help tell our story. Their quality of work is better than I’ve ever seen. They brought encouragement during a very rough time.”

Ryan Choura

Awards

“Finding a Lifeline” director Dan Lesser received a shortlist selection from the prestigious 1.4 Awards in London. The award show honors the top emerging directors across the world.

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